Social Media for Photographers
As a working photographer in the digital age, social media marketing can be your biggest asset. You have dozens of potential clients and opportunities at your fingertips just with the power of social media. Of course, social media isn’t the only way to generate leads, but it sure can be helpful for photographers. These are the best social networks for photographers in 2019.
Ello is a fun platform for modern photographers and visual artists to share their portfolio work. For photographers whose work is a bit more contemporary in nature, Ello is the perfect platform to share your portfolio and get inspired by others. This platform is free, easy to use and has a great app to complement its web platform. Publish photography on Ello amongst top talents in contemporary art.
Fstoppers is a community for photographers to get up to date on gear reviews, read and share opinion pieces, and do some learning. Aside from this, it’s also a place for photographers to share portfolio work on their personal profiles. In a community full of fellow shooters, this can be a great place to get feedback from others, and compare and contrast.
We’ve talked about the importance of Instagram for photographers before, so just as a refresher: Instagram is a great way to attract local photography clients. For many photographers, Instagram marketing is an absolute essential. It’s the widest-reaching visual platform out there! Did you know you can also book photography clients on Instagram?
Pinterest should be a staple for photographers. You never know which of your images is going to go Pinterest viral and attract tons of traffic to your portfolio. Publishing your visual work via Pinterest is an easy and wide-reaching way to introduce yourself to new audiences. Forget the stigma— Pinterest is an essential marketing tool for photographers.
Behance is the classic visual portfolio publishing network. Not only are you able to publish portfolio pieces, but you can find professional gig opportunities directly on their platform. When you’re uploading your photography portfolio to Behance, be sure to check out their job listings. It’s made even easier as your portfolio work is already available on the platform. In addition to that awesome perk, Behance also offers a huge community of creatives that range in tons of fields and styles. Have your work seen by creatives of all levels, and get inspired all the same.
Visura is a platform for photographers, editors and other visual creatives to connect. But beyond that, Visura offers sharing tools for your work to be seen by the right people. Use Visura to publish your photography portfolio digitally, blog recent photo work, find competitions and share your news to its wider community. Visura is a great web platform for photojournalists, conceptual photographers and other photography professionals to publish, share and connect.
I know–– logging into Facebook can be an absolutely daunting thought. But its business pages and advertising tools can be some of the most powerful to reach local clientele and build a loyal and dedicated following. Give this classic platform another shot so you can learn to better target and serve your audience.
Yes, there is still an active (and thriving!) community on Flickr. It just takes a little bit of time to get back into the swing of it if you haven’t used Flickr in a long time. My most valuable tool for Flickr usage is Pixbuf, a photo scheduling tool to space out the content you share on Flickr to post at your pace. That way you can keep up an active presence without having to log in on a daily basis.